Gamification Master Class with Gabe Zichermann

Location type
Logo Udemy
Provider rating: starstarstarstarstar_half 8.5 Udemy has an average rating of 8.5 (out of 2 reviews)

Need more information? Get more details on the site of the provider.

Description

Gamification expert Gabe Zichermann demonstrates the design strategy and tactics you need for integrating game mechanics into any kind of consumer-facing experience, either new or existing. It can be a complicated process, given hundreds of technical and process options available. In this video, Gabe provides a series of clear steps for developers, producers, and product managers who want their websites to deliver powerful consumer engagement and enjoy viral growth.

Key Takeaways Include:

  • Understand the true power of games and how they work with your business
  • Unpack user motivations and apply game thinking to understand what drives them
  • Dive deeply into the levers and game mechanics that so…

Read the complete description

Frequently asked questions

There are no frequently asked questions yet. Send an Email to info@springest.com

Didn't find what you were looking for? See also: Gamification, Product Design, Entrepreneurship, Market Research, and Branding.

Gamification expert Gabe Zichermann demonstrates the design strategy and tactics you need for integrating game mechanics into any kind of consumer-facing experience, either new or existing. It can be a complicated process, given hundreds of technical and process options available. In this video, Gabe provides a series of clear steps for developers, producers, and product managers who want their websites to deliver powerful consumer engagement and enjoy viral growth.

Key Takeaways Include:

  • Understand the true power of games and how they work with your business
  • Unpack user motivations and apply game thinking to understand what drives them
  • Dive deeply into the levers and game mechanics that social game designers use to create stellar engagement
  • Learn a process to connect player motivations with game design and game mechanics in your business context
  • Reverse-engineer the best and worst implementations of key game mechanics from leading vendors
  • Dig down into key game mechanics like points, badges, leaderboards, onboarding, challenges and more
  • Get clarity on implementation, technology and agile techniques

Bonus Material:

Complete a set of short challenges and receive access to a series of exclusive supplemental videos from thought leaders in the gamification industry. Visit GamificationU.com after ordering the video to gain access.

About the Author

Gabe Zichermann

Gabe Zichermann is an author, highly rated public speaker, serial entrepreneur and the foremost expert on the subject of gamification. His most recent book, Game-Based Marketing (Wiley, 4/2010) has achieved critical and industry acclaim for its detailed look at innovators who blend the power of games with brand strategy. Zichermann is also the author of the Gamification Blog at http://gamification.co and chair of the Gamification Summit and Workshops. A resident of NYC, Gabe is a board member of StartOut.org, advisor to a number of startups and Facilitator for the NYC chapter of the Founder Institute.

Gabe Zichermann is an author, highly rated public speaker, serial entrepreneur and the foremost expert on the subject of gamification. His most recent book, Game-Based Marketing (Wiley, 4/2010) has achieved critical and industry acclaim for its detailed look at innovators who blend the power of games with brand strategy. Zichermann is also the author of the Gamification Blog at http://gamification.co and chair of the Gamification Summit and Workshops. A resident of NYC, Gabe is a board member of StartOut.org, advisor to a number of startups and Facilitator for the NYC chapter of the Founder Institute.

Category: Business
  • Over 14 lectures and 3 hours of content!
  • Understand the true power of games and how they work with your business
  • Unpack user motivations and apply game thinking to understand what drives them
  • Dive deeply into the levers and game mechanics that social game designers use to create stellar engagement
  • Learn a process to connect player motivations with game design and game mechanics in your business context
  • Reverse-engineer the best and worst implementations of key game mechanics from leading vendors
  • Dig down into key game mechanics like points, badges, leaderboards, onboarding, challenges and more
  • Get clarity on implementation, technology and agile techniques
  • Developers
  • Producers
  • Product Managers

O'Reilly Media, Inc. spreads the knowledge of innovators through its books, videos, online services, magazines, research, and conferences. Since 1978, O'Reilly has been a chronicler and catalyst of leading-edge development, homing in on the technology trends that really matter and galvanizing their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

There are no reviews yet.

Share your review

Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate $1.- to Stichting Edukans.

There are no frequently asked questions yet. Send an Email to info@springest.com