Communicating Across Cultures: Marketing and Sales Challenges Around the World

Location type
Level
Logo UC Berkeley Extension
Provider rating: starstar_borderstar_borderstar_borderstar_border 2 UC Berkeley Extension has an average rating of 2 (out of 2 reviews)

Need more information? Get more details on the site of the provider.

Description

Enroll Now:

Online, enroll anytime

Enroll Now

  • Online course: Internet access required
  • Enroll anytime: You have 6 months to complete
  • $800 (EDP 897181) Proctored final exam



Gwynne Pacheco, Ed.D., is a professor emerita in developmental studies, psychology and sociology at Napa Valley College and a lecturer in psychology and sociology at the University of Hawaii.

Textbook(s) for this course: Intercultural Business Communication
Author: Lillian H. Chaney and Jeanette S. Martin
Publisher: Prentice Hall
Edition: 5th
Publication Year: 2010
ISBN: 0132127903

AND Note: Access to Pearson's MyCommunicationKit website is required for the course. International students cannot access this site.
Intercu…

Read the complete description

Frequently asked questions

There are no frequently asked questions yet. Send an Email to info@springest.com

Didn't find what you were looking for? See also: Internet marketing, Psychology, Statistics, Economics, and Entrepreneurship.

Enroll Now:

Online, enroll anytime

Enroll Now

  • Online course: Internet access required
  • Enroll anytime: You have 6 months to complete
  • $800 (EDP 897181) Proctored final exam



Gwynne Pacheco, Ed.D., is a professor emerita in developmental studies, psychology and sociology at Napa Valley College and a lecturer in psychology and sociology at the University of Hawaii.

Textbook(s) for this course: Intercultural Business Communication
Author: Lillian H. Chaney and Jeanette S. Martin
Publisher: Prentice Hall
Edition: 5th
Publication Year: 2010
ISBN: 0132127903

AND Note: Access to Pearson's MyCommunicationKit website is required for the course. International students cannot access this site.
Intercultural Competence packaged with MyCommunicationKit Student Access Code Card
Author: Myron W. Lustig and Jolene Koester
Publisher: Allyn and Bacon
Edition: 6th
Publication Year: 2009
ISBN: 0205748562



X495.7 (2 semester units in Business Administration)

An elective in the Certificate Program in Marketing

Global transactions are becoming the norm in business and marketing, and sales professionals face a variety of communications challenges in adapting to the international marketplace. Examine the theories of specific culture-bridging tools and techniques needed by today’s international sales and marketing practitioners.

Future-Term Courses and Enrollments

Courses are offered three terms per year: spring, summer, fall. Information about upcoming courses is available when enrollment opens each term.

  • Spring term: Enrollment opens in early December. Classes begin in January.
  • Summer term: Enrollment opens in early April. Classes begin in late May.
  • Fall term: Enrollment opens in early July. Classes begin in August.

Join our email list for periodic updates about course availability.

There are no reviews yet.

Share your review

Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate $1.- to Stichting Edukans.

There are no frequently asked questions yet. Send an Email to info@springest.com